ALL > BECOMING ELIZABETH
Becoming Elizabeth – a movie launch fit for a Queen
We launched Becoming Elizabeth in eight markets raising awareness and generating excitement for this new series. We targeted key affinity audiences and created custom coming-of-age executions to showcase this new take on the story of Elizabeth I.
We launched by utilising mass reach mediums to raise awareness amongst general entertainment fans. And we hyper-targeted those audiences with a high affinity for historical dramas using contextually relevant environments.
In the UK we piggy-backed on the interest in the Queen’s Platinum Jubilee by dominating Green Park station – the nearest underground station to Buckingham Palace – reaching thousands of Royal fans.
See some of our most recent work
We’re proud of our client portfolio and the work we do for them. Here is some of our most recent work.