Global Solutions Begin Locally

We believe that all media is local. The consumption of Facebook in Germany is fundamentally different to its consumption in Mexico.

With senior leadership commitment and a passionate focus on client success, we can deliver both local and global media solutions with an agility where others struggle to keep up.

Balanced with local market insights, we create innovative solutions globally.

We believe that all media is local. The consumption of Facebook in Germany is fundamentally different to its consumption in Mexico.

With senior leadership commitment and a passionate focus on client success, we can deliver both local and global media solutions with an agility where others struggle to keep up.

Balanced with local market insights, we create innovative solutions globally.

Our Founding Principles

TRANSPARENCY AND
HONESTY

We are committed to building agile and genuine partnerships with our clients based on integrity, trust and results, all underpinned by our Transparency Charter.

CHALLENGER
MINDSET

We have a relentless focus on client success, delivering media solutions at a pace where traditional holding companies struggle to keep up.

PERSONALLY
INVESTED

We are owned by our leaders across the globe, resulting in personal, strategic and commercial alignment motivates a singular focus on our clients success.

ENGAGED
LEADERSHIP

We see it as our shared responsibility to ensure that clients receive the best results everyday which is why our senior leadership are involved in all aspects of our clients business.

WIN LOCALLY,
WIN GLOBALLY

We roll up our deep local market understanding into consistent international solutions which drive powerful media outcomes for our clients.

RELENTLESS
INNOVATION

We challenge industry conventions. Our operating model & focus on client success, drives us to continually evolve our offering.​

Having worked with the holding companies, I did not want to be the last client that an agency thinks about on a Friday afternoon.

We chose Local Planet because their service model delivers what we need.

Bernadette Kennedy
Graff Global CMO

Our Global Network

We leverage the dynamism that exists between local and global.

We want to continue righting the wrongs of international media. We want to better serve international advertisers whose needs are not always well met by Holding Companies.

If you are looking for an approach that harnesses both local and global? Browse our local offices using the map below.

We leverage the dynamism that exists between local and global.

We want to continue righting the wrongs of international media. We want to better serve international advertisers whose needs are not well met by Holding Companies.

If you are looking for an approach that harnesses both local and global? Browse our local offices using the map below.

Our Teams

We have teams in 137 markets, and support our clients wherever they are in an individual market, across multi-markets and at a global level.

Partner With Us

Are you looking for a partner that is just as passionate about your business growth as you are?

Find out how our unique philosophy and model makes us the perfect choice.

Frequently Asked Questions

Local Planet is a global media agency network formed by leading independent, privately owned media agencies from across the globe.

Local Planet is present in 137 markets and manages more than $16 bn of media investment for our clients.

Local Planet is the largest privately owned global media agency network. The network is wholly owned by its agencies and management via a joint shareholding model.

We want to continue righting the wrongs of international media. We want to better serve international advertisers some of whose needs are not well met by Holding Companies.

Our global team is made up of senior and experienced international practitioners in: Client Management, Digital, Data, Trading, Strategy, Innovation and Growth.
We have regional leadership in: EMEA, NA, LATAM and APAC, and Network Directors in 35 key markets.

We are deeply committed to transparency in media and data. If you want to find out more contact us for a copy of our detailed Transparency Charter.