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Navigating the Connected TV Revolution: Embracing the Future of Media Consumption

Navigating the Connected TV Revolution: Embracing the Future of Media Consumption

In the rapidly evolving digital age, Connected TV (CTV) has…

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The Soon-to-Be-Tapped Potential of Connected TV

The Soon-to-Be-Tapped Potential of Connected TV

Fuelled by the pandemic, connected TV (CTV) viewing skyrocketed. As…

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CTV Advertising: The New Frontier in Targeted Marketing

CTV Advertising: The New Frontier in Targeted Marketing

Connected TV (CTV) advertising is experiencing rapid growth, offering brands…

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The Cookieless Future: A Chief Data Officer’s Perspective on Navigating Change

The Cookieless Future: A Chief Data Officer’s Perspective on Navigating Change

As the Chief Data Officer at Local Planet, I’m acutely…

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Future-Proof Your E-commerce: Innovate, Grow, Succeed

Future-Proof Your E-commerce: Innovate, Grow, Succeed

As the landscape of e-commerce continues to evolve, are you…

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Finding Inspiration for Growth in the Everyday

Finding Inspiration for Growth in the Everyday

Marc Pritchard is a marketing legend, so everything he says…

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Reflecting on Cannes Lions 2024: Insights and Inspirations

Reflecting on Cannes Lions 2024: Insights and Inspirations

Cannes Lions 2024 was a reminder of the incredible potential…

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South Korea’s Next Sales Frontier: Retail Media Networks

South Korea’s Next Sales Frontier: Retail Media Networks

In South Korea, online channels accounted for 41% of total…

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Media Muscle: The Significance of Ramadan

Media Muscle: The Significance of Ramadan

Our Indonesia team, Media Muscle (PT Citra Media Prisma), gives…

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The Next Episode…

The Next Episode…

In the previous episodes, we explored the history of TV…

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